BMW Germany's Big SEO Faux Pas
By Susanne Svette, IdeaStar Search Engine Specialist
Driving to work this morning I was surprised to hear on National Public Radio that BMW Germany had been blacklisted in Google! Blacklisted?! BMW?!
Here's what happens when you hire an overzealous Search Engine Optimization firm who uses unethical search techniques to improve rankings:
Matt Cutts gives insight on what BMW did to get banned
Good Luck BMW. I've never had a Web site get blacklisted and am very interested in seeing how this gets resolved. I will keep you updated.
posted by Unknown @ 9:03 AM
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