A Proud Graduate!

By Susanne Svette, IdeaStar Search Engine Specialist

It's official! I am a Qualified Google Advertising Professional. That means I’ve passed the Google Advertising Professionals Exam – proof that I know a thing or two about search engine marketing. It gives me recognition for being knowledgeable about the Google Adwords system.

Google Adwords is one of the most effective means of drawing specific attention to a Web site. I’ve been managing accounts for many years, and the results have been great. But passing the test means I know every little detail, including the answers to questions such as:

• Do you know what happens with Chinese or Japanese characters in the Ad Title, Ad Text and Display URL?
• Do you know the policy for image ads on Google partner sites?
• Do you know what Google Smart Pricing is, and how it works?

If you want to know the answers, give me a call. I’d be glad to discuss Google Adwords and other search engine marketing tactics, all designed to help your company or organization.

Copyright © 2006 IdeaStar
All rights reserved.