Adwords Anybody?

IdeaStar Google AdWords Professionals (L to R): Susanne Svette, Steve Lamb, and Becky Lovejoy.


Need a few good AdWords? IdeaStar can help.

IdeaStar's Spinfield online marketing team now has three Google AdWords Professionals ready to run your search engine marketing campaign. To earn the distinction, each passed the Google Advertising Professionals Exam - a comprehensive test for all things Google ad-campaign related.

They not only know the nuts-and-bolts of running an AdWords pay-per-click program, but some of the more quirky aspects as well, such as:

• What happens with Chinese or Japanese characters in the Ad Title, Ad Text and Display URL.
• What Google Smart Pricing is and how it works.
• What the EU VAT tax is. (Come on Steve. You remember.)

Susanne, IdeaStar's general manager and long-time search engine expert, was first to earn the title several months ago. Steve, who recently joined IdeaStar as online marketing manager, and SEM specialist Becky just passed the test. Three SEM experts at IdeaStar ensures a well-run AdWords campaign.

Google AdWords allows you to advertise your business on Google and its advertising network. The best part is you only pay if people click on your ads. You can't beat that.

If you want to know more about Google Adwords or search engine marketing in general, give Business Developer Laurel Baldwin a call at 216-674-1600 ext. 110. She has a lot of good search engine marketing tips to help your business, and she can put you in touch with our Google AdWords Professionals.

Copyright 2006 IdeaStar Inc.
All Rights Reserved.